CLIENT

News Corp

PROJECT

Be On It

Contemporary, socially native, but still premium. Three things that fight each other if you're not careful. The grade was contrast-forward with vibrant but controlled chroma - enough pop to hold attention on a phone, enough restraint to not look cheap on a bigger screen.

Selective keys on faces and hero props, and tight shot matching so the pace could stay sharp without the visuals drifting between setups.

Be On It after
Be On It before
Be On It after
Be On It before
Be On It after
Be On It before
Be On It after
Be On It before
Be On It after
Be On It before
Be On It after
Be On It before