CLIENT

Just Play

PROJECT

Doodle Bears

Playful, saturated, and aimed at a young audience - but fabric texture and packaging detail still needed to hold up.

I applied selective chroma boosts in hero colours without blowing out the highlights on bright sets, maintained gentle skin handling, and kept everything clean and readable. Kids' content doesn't mean the craft standards drop. If anything, the simplicity makes sloppy work more obvious.

Doodle Bears after
Doodle Bears before