CLIENT
Jetstar
PROJECT
Airport Services
Recruitment content shot across multiple terminal locations under fluorescent and mixed operational lighting - the least flattering conditions possible for making people look trustworthy and approachable.
A key stylistic choice was to transition many shots into tasteful black and white while preserving Jetstar's bright red star as a controlled color accent, giving the piece a sharper visual identity without feeling forced. I kept the grade neutral-clean where needed, managed the green-cast problem airport lighting tends to introduce, and ensured faces and uniforms remained consistent across locations.