The impressive part of projection mapping is easy to sell. The hard part is making it run reliably on the night. Content and architecture have to behave as a single system - geometry alignment, timing, blending, playback redundancy - and all of it needs to hold together under live conditions where you don't get a second take.

I design with that pressure in mind. Bold creative is fine, encouraged even, but it has to be backed by technical execution that doesn't rely on luck or a perfect environment to function.